The world’s largest online advertising event

  • 50,000+attendees
  • 100+speakers
  • 140+countries
  • 12+tracks

welcome to ad world

Join 50,000 of the world’s brightest minds in advertising to learn, share secrets and connect online.

For three days on 3-5th May, Ad World will stream 12+ Digital Advertising Tracks, consisting of hyper-focused speeches, panels and live Q&A sessions to help take your business to the next level.

The all-in-one advertising event will bring you closer to leading marketers and brands than ever before from the comfort of your home.

“A new standard for digital events.”

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“One of the most useful can-use-it-now advertising conferences I’ve seen!”

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“The event for visionary advertising ideas.”

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Explore Ad World Tracks

It's like 13 Events In One.

Content Marketing

Copywriting Tips / Content Frameworks / Storytelling Strategies / Psychological Triggers / Performance Analysis / Promotion Strategies

what you will learn:

How to build your own content creation framework in 2021

The blueprint to writing high-converting copy

How to use storytelling to generate compelling content

How to measure & analyze content for performance

Step-by-step guide to organic and paid promotion

who you will meet:

Content Marketers, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced soon!

Conversion Optimization

Landing Page Blueprints / Split-Testing Strategies / CRO Hacks / Behavioral Science / Data Analysis

what you will learn:

The anatomy of a high-converting landing page

How to understand your data

Pivotal split-testing strategies to lower your CPAs

Increase conversion rates by using behavioral science

The top CRO hacks to convert more customers in 2021

who you will meet:

Marketers, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced soon!

Media Buying

Testing Strategies / Campaign Optimization / Creative Analysis / Scaling Strategies / Traffic Sources

what you will learn:

Step-by-step guide to optimizing your Facebook, Google and YouTube ads campaigns

Discover advanced scaling strategies from the world's top Media Buyers

Pivotal split-testing strategies that will lower your CPA

How to master 2021's hottest traffic sources like TikTok, Snapchat, Reddit and more

How to accurately measure creative performance across multiple ad platforms

who you will meet:

Media Buyers, Performance Marketers, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced soon!

Ecommerce / D2C

Increase Your AOV / Get More Sales / Brand Building / Increase Customer Retention / Scaling Globally

what you will learn:

The biggest D2C opportunities in 2021

How to turn your brand into a household name

How to lower your CPAs through crafting the perfect product offer

Increase retention rates and turn customers into brand ambassadors

Step-by-step guide to scaling your brand globally

who you will meet:

Marketers, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced soon!

SEO & SEM

Advanced SEO Hacks / Google Search Ads Strategies / Video SEO / Optimize Your Store / Website Acquisitions

what you will learn:

Advanced SEO hacks for 2021

Step-by-step guide to optimizing and scaling Google Search Ads campaigns

How to optimize your videos to rank high in Google & YouTube

The formula for optimizing ecommerce SEO to earn quality organic traffic

How to acquire the perfect website asset

who you will meet:

SEO Specialists, Webmasters, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced soon!

Design for Growth

Performance Creative Templates / Video Ad Formulas / Advanced UGC / Sales Page Design / Ad Fatigue Hacks

what you will learn:

How to design high-performance creatives that convert

Proven scroll-stopping video ad formulas for Facebook, TikTok & Snapchat Ads

Advanced UGC creative formulas that strengthen brand authenticity

The blueprint to designing high-converting sales pages

How to beat ad fatigue and stand out from the noise

who you will meet:

Designers, Marketers, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced soon!

Advertising Agencies

Get More Leads / Productizing Services / Recruitment & Retention / Operations Blueprint / Preparing for Acquisition

what you will learn:

How to build a high-performance team

Step-by-step guide to pricing and productizing your agency

How to increase and convert account leads

The logistics behind running a fully remote agency

How to position your agency for acquisition

who you will meet:

Agency Owners, Marketing Directors & Managers, Marketers & More

Speakers: Announced soon!

Lead Generation

Increase Lead Quality / Traffic Sources / Split-Testing Strategies / Segmentation Tips / Chatbot Strategies / Funnel Building / Data Analysis

what you will learn:

Acquiring high-quality leads at scale with Facebook Ads, Google Ads & more

Pivotal split-testing strategies to lower your cost per lead

How to nurture your leads forever

Step-by-step guide to chatbot campaigns for immediate ROI

How to understand your data to increase lead quality and unlock profits

who you will meet:

Marketers, Affiliate Marketers, Advertising Agencies, Advertisers, Ad Networks & More

Speakers: Announced soon!

Influencer Marketing

Monetize Your Following / Brand Campaign Blueprints / Campaign Strategies / Content Creation Frameworks / Funnel Building

what you will learn:

How to monetize your influence and expand your reach

Funnels that generate quality leads on Instagram

Blueprint to negotiating brand campaigns

Pivotal influencer campaign strategies

How to create authentic content

who you will meet:

Influencers, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced soon!

The Future of Advertising

What's New & What's Next / New Ad Tech / Tracking & Attribution / Big Data / AI in Advertising

what you will learn:

Advertising in a post-COVID world

What's new and what's next in advertising technology

The future of tracking and attribution without third-party identifiers

How to make sense of big data

How your business can leverage AI for instant ROI

who you will meet:

Advertising Agencies, Media Buyers, Affiliates, Ecommerce Brands & More

Speakers: Announced soon!

Building Communities

Community Building / Referral Systems / Storytelling Strategies / Community Promotions / Funnel Building

what you will learn:

Step-by-step guide to building a community around your brand

How to grow a community using customer referral systems

How to use storytelling to generate compelling content

The blueprint to organic and paid community promotion

How to build a funnel that grows your community and unlocks profit

who you will meet:

Digital Marketers, Ecommerce Brands, Advertising Agencies, Content Marketers

Speakers: Announced soon!

Affiliate Marketing

What’s Working / Affiliate Program Creation / Funnel Building / Building Assets / Alternative Traffic Sources

what you will learn:

What’s working in 2021

Creating an affiliate program for your brand

How to build a profitable funnel

How to get stable revenue by building affiliate assets

Uncover 2021's hottest alternative traffic sources for affiliates

who you will meet:

Marketers, Affiliate Marketers, Ecommerce Brands, Advertising Agencies

Speakers: Announced soon!

Advertising 101

Launching Guides / Testing Strategies / Funnel Building / Proven Campaign Structures / Pixel Setup / Scaling Playbook

what you will learn:

Step-by-step guide to running profitable Facebook Ads, Google Ads, TikTok Ads & more

How to build a profitable funnel

Copy and paste low-budget prospecting and retargeting campaign structures

How to setup your pixel and tracking correctly

The playbook to scaling winning campaigns

who you will meet:

Marketers, Ecommerce Brands, Advertising Agencies & More

Speakers: Announced Soon!

Ad World 2021 Speakers

An unparalleled lineup of Ad World leaders have come to share their secrets. They will present actionable insights, data-driven knowledge, and innovative ideas from the online advertising industry.

Seth Godin

Marketing Visionary
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Seth Godin

Marketing Visionary

Seth Godin is the author of 20 bestsellers that have been read all around the world. His work has been translated into more than 35 languages. He is also the founder of the altMBA and The Akimbo Workshops—online seminars that have transformed the lives of thousands of people. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership, and—most of all—changing the way people see the world. You might be familiar with some of his books: Linchpin, Tribes, The Dip, and Purple Cow. His book, This Is Marketing, was an instant bestseller around the world. His latest, The Practice, was published at the end of 2020 and is already a smash hit. In addition to his writing and speaking, Seth has founded several companies, including Yoyodyne and Squidoo. His blog (you can find this by typing “Seth” into Google) is one of the most popular on the internet. His podcast rests in the top 1% of all podcasts worldwide. In 2018, he was inducted into the Marketing Hall of Fame. More than 20,000 people have completed his influential Akimbo and altMBA workshops, and continue to seek out his invaluable guidance.

Craig Clemens

Co-Founder, Golden Hippo
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Craig Clemens

Co-Founder, Golden Hippo

Craig Clemens has been an ecommerce innovator, brand storyteller, and visionary builder for over 15 years. He began his career in online commerce in 2003 as a copywriter at Hot Topic Media where he helped grow the annual sales to $20 million. He has written many of the most prominent digital ad campaigns in history. His work has generated hundreds of millions of video views and more than 1 billion dollars in sales. Craig is also the co-founder of Golden Hippo—America’s largest digital brand incubator. Under his leadership, Golden Hippo has become one of the fastest-growing companies in the USA, scaling to 800 team members across five offices with no outside investor capital. Prior to Golden Hippo, Craig founded Breakthrough Media—a digital advertising company that grossed 3 million dollars in annual revenue with only three employees. Craig and his wife Sarah are long time Well Members of charity. They have funded over 1,200 cleft lip surgeries through a partnership with The Smile Train and Beverly Hills MD. Together they have built education centers in Guatemala and Kenya through partnerships with The Unstoppable Foundation and Pencils Of Promise.

Marisha Lakhiani

Head of Marketing, Mindvalley
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Marisha Lakhiani

Head of Marketing, Mindvalley

Bio coming soon

Sir Martin Sorrell

Executive Chairman, S4 Capital Group
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Sir Martin Sorrell

Executive Chairman, S4 Capital Group

Bio coming soon

Lanya Zambrano

Co-Founder & President, Firewood
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Lanya Zambrano

Co-Founder & President, Firewood

Lanya Zambrano has worked with many respected brands and companies throughout her career. Over the past 20 years, she's worn several hats while managing operations, strategy, and creative execution for both agencies and clients alike. In 2010, leaning on the trust of some employees and clients who saw the power in authenticity and diversity, Lanya and her husband co-founded the global digital marketing agency Firewood. They built their agency on a foundation of strong values, solid client partnerships, and the belief that good people are good business. In 2019—at nearly 400 employees strong—Firewood brought on the S4 Capital family of companies as the digital marketing arm of the business. Under Lanya’s leadership, Firewood has received a number of awards such as Ad Age's Best Place to Work 2020. In 2020, Lanya was named a Campaign US 40 Over 40 honoree. Today she maintains close relationships with clients that include Google, LinkedIn, Salesforce, Facebook, Affirm, and PayPal. She continues to inspire a people-centric culture at S4 Capital's global organization. Lanya earned her Bachelor of Arts degree at University of Nevada, Reno and MBA at Middlebury Institute of International Studies.

Oli Gardner

Co-Founder, Unbounce
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Oli Gardner

Co-Founder, Unbounce

Perpetually pissed off about sub-par marketing, Unbounce co-founder Oli Gardner is obsessed with identifying—and reversing—bad marketing practices. His disdain for marketers who send campaign traffic to their homepage is noteworthy, resulting in landing page rants that can peel paint off an unpainted wall. Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, and UX to create a more delightful experience for marketers and customers alike. He was recently named the world’s most brilliant marketing mind, by his 2-year old son Hendrix, who knows nothing about marketing.

Kris Sugatan

Founder & CEO, Sugatan.io
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Kris Sugatan

Founder & CEO, Sugatan.io

Bio coming soon

Benton Crane

CEO, Harmon Brothers
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Benton Crane

CEO, Harmon Brothers

Benton Crane is the chief executive officer of Harmon Brothers—the Utah-based ad agency behind the most viral ads in internet history. Since 2013, the agency has generated more than 1 billion views and over $300 million in sales through its groundbreaking social media campaigns. Crane believes in bringing excellence to everything he does. Starting his career as an automotive repair mechanic, he was honored as the #1 student mechanic in Utah and #2 in the nation. This knack for diagnosing and solving problems led him to study economics and data analytics. In 2011, he was hired by Deloitte in Washington, D.C. where he served as a consultant with various clients across the national intelligence community. In 2013, he joined the newly formed Harmon Brothers for a campaign to promote Poo Pourri—an internet ad that transformed the way products are marketed. Harmon Brothers went on to create more viral ads for brands that are now household names; including Squatty Potty, FiberFix, OraBrush, Poo~Pourri, and Purple. Recently, they rolled out another viral sensation: Chatbooks—a new product taking scrapbooking to the digital age. Crane has managed the agency's growth from its infancy to one of the most sought after ad agencies in the world.

Natasha Takahashi

Co-Founder, School of Bots
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Natasha Takahashi

Co-Founder, School of Bots

Natasha Takahashi is the co-founder of School of Bots—a chatbot marketing agency that helps businesses generate and convert leads. She has helped thousands of marketers and brands get predictable, recurring results. Her expertise comes from generating millions of dollars with chatbots for clients. Some of them include Clickfunnels, Russell Brunson, Mindvalley, DigitalMarketer, Billy Gene Is Marketing, SmoothieBox, Social Media Examiner, Matthew Hussey, and many more. Natasha has taught chatbot strategy on more than 70 stages and podcasts across 7 countries, including Traffic & Conversion Summit, and Social Media Marketing World.

Ezra Firestone

CEO, Zipify Apps & BOOM! by Cindy Joseph and Founder, Smart Marketer
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Ezra Firestone

CEO, Zipify Apps & BOOM! by Cindy Joseph and Founder, Smart Marketer

Ezra Firestone has been recognized by Shopify and Entrepreneur Magazine as a leading ecommerce expert and an ingenious voice in the entrepreneurial community. He has founded several 7 and 8-figure brands—generating over $94.3 million in the past 4 years—and shares his personal and professional insights through Smart Marketer and Zipify Apps. An outspoken proponent of “people over profit”, he leads a team of 95 employees while traveling the world educating business owners on how to build brands with integrity and purpose. Recently, in 2019, Ezra partnered with Shopify to create its premier course on Facebook advertising.

Nick Shackelford

Co-Founder, Structured, Konstant Kreative, Geekout
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Nick Shackelford

Co-Founder, Structured, Konstant Kreative, Geekout

Nick Shackelford has spent the last 7 years immersed in the performance marketing world. After working with legendary brands Pepsico and Apple, he quickly found his groove going direct consumer with viral products like Fidget Spinners and Magnetic Eyelashes. Having worked with over 100 D2C brands for some of the best entrepreneurs in the game, he now focuses on implementing key strategies for his 3 companies: community and sharing of knowledge at Geekout; creative iteration and performance at Konstant Kreative; and an all-in solution at Structured. If it's marketing and if it's ecommerce, Nick is there!

Alex Cattoni

Founder, The Copy Posse
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Alex Cattoni

Founder, The Copy Posse

Alex is the founder of The Copy Posse—the raddest, baddest crew of copywriters on the Internet. Since 2012, Alex has proudly partnered with some of the top transformational authors and brands in the industry, helping them increase profits through her iconic email marketing campaigns, list monetization strategies and industry-leading sales funnels. In 2019, she launched her copywriting academy, dedicated to helping writers and entrepreneurs dominate their niches with words that work. Alex is a powerhouse who has helped dozens of businesses execute lucrative launches. She’s helped hundreds of students from around the world ignite their copywriting careers through her popular YouTube channel, social communities and copywriting programs.

Dee Deng

Co-Founder & CEO, Right Hook Digital
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Dee Deng

Co-Founder & CEO, Right Hook Digital

Dee Deng is the co-founder and CEO of Right Hook Digital—an ecommerce performance marketing agency that manages millions in ad-spend for their clients across Australia and the US. Obsessed over 'delivering wow', Dee leads his agency team of 80 while sharing their learnings and insights; educating brand owners on how to scale profitably and sustainably. Dee is also the host of The Growth & Greatness Show, where he interviews inspiring entrepreneurs who share their learnings on the journey towards greatness.

Lauren Schwartz

Founder & Creative Director, The Loft 325
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Lauren Schwartz

Founder & Creative Director, The Loft 325

Lauren Schwartz is a thought leader who creates profitable creative strategies for ecommerce brands. Her passion rests in finding top-performing solutions for creatives. She has personally led the creative strategy for (top) brands like Love Wellness, APL, Colourpop, Our Place, and Leaf Shave. She is obsessed with all things design and creative strategy and enjoys teaching others her unique methodology.

Chris Goward

Founder & CEO, Widerfunnel
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Chris Goward

Founder & CEO, Widerfunnel

When companies like HP, Microsoft, The Motley Fool and Dollar Shave Club want to improve their growth and digital experiences, they call Chris Goward. Chris founded Widerfunnel in 2007 with the belief that a combination of creativity and scientific rigor yield the best results. He is the brain behind the popular LIFT Model®, Infinity Experimentation Process®, and MotivationLab®. He also wrote the bestselling book, You Should Test That!, and has spoken at 300+ events worldwide.

Kamron Hack

Director of People & Culture, Firewood
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Kamron Hack

Director of People & Culture, Firewood

Kamron has spent her career in various people-centric roles, with a focus on shaping culture and fostering employee engagement. She is passionate about creating a meaningful experience for her co-workers through programming that brings a company’s core values to life. As the global leader of diversity, equity, and inclusion for the S4 Capital family of companies, she is dedicated to promoting a work environment where all employees can bring their authentic selves to work, grow in their careers, and feel confident that their unique perspectives are valued. Kamron earned a BA in Urban Studies from Stanford University.

Chris Erthel

Co-Founder, Meller
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Chris Erthel

Co-Founder, Meller

Chris Erthel grew his ecommerce fashion brand, Meller, to an 8-figure entity within 4 years. Thanks to the creative power behind Facebook ads, he and his co-founders were able to exponentially scale the company. Chris is known as one of the leading video creative experts in the world. In addition to running his own company, he helped create video ads for other brands like World Food Programme, Desigual, and the German startup Invincible Brands; which generated over $100 million in yearly revenue within 4 years of founding.

Andrew Canter

Global CEO, BCMA
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Andrew Canter

Global CEO, BCMA

Andrew Canter is the global CEO of the Branded Content Marketing Association (BCMA) and amongst the leading practitioners in the world of branding. He has gained experience working in marketing communications over the span of 30 years. He is an Honorary Professor at the School of Arts and Digital Industries at the University of East London—the University's first Professor of Branded Content—and teaches at the Met Film School.

Deividas Mikocionis

Head of Growth, Sugatan.io
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Deividas Mikocionis

Head of Growth, Sugatan.io

Deividas is a co-founder and head of growth for the growth-hacking agency Sugatan. He has a proven track record of scaling brands from nothing to generating hundreds of millions in revenue. In the past 2 years alone, Deividas has helped scale 3 brands to over $120M in combined revenue—almost completely from scratch. In 2021, he has accepted the challenge of scaling all of these brands well into the 9-figure range.

Naomi West

Email Marketing Specialist, Later
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Naomi West

Email Marketing Specialist, Later

Naomi is an Email Marketing Strategist with over four years of experience in the SaaS and ECommerce industry. She creates email automations with custom, dynamic flows that bring in high returns and generate substantial growth. She has worked on the ESP side as a Customer Onboarding Manager—managing clients during their ESP migrations—and has spent time in-house managing strategy lists for 1.5 million+ subscribers. She freelances under her own name at naomiwest.ca.

Sebastian Beja

YouTube Strategist & Former Head of Growth, Mindvalley
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Sebastian Beja

YouTube Strategist & Former Head of Growth, Mindvalley

Sebastian Beja has organically grown and scaled businesses from five, six, and even seven figures online. In the field of digital education, he leverages the power of social media platforms to generate figures upwards of $10M in revenue. He has managed and consulted over 20 youtube channels; attracting 10M subscribers and generating 100M views per year across multiple industries and languages. Sebastian’s marketing efforts have made Youtube the #1 organic revenue stream for Mindvalley in less than a year.

Chris Rawlings

CEO, Sophie Society
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Chris Rawlings

CEO, Sophie Society

Chris Rawlings found his way to the world of ecommerce after a spinal injury inspired him to create a brand of spinal health products. With his background in tech, Chris was able to design his own products. He then developed his personal care brand into an international success on Amazon. Soon after, brands began to seek Chris out for help on figuring out the highly competitive Amazon landscape. This led him to found Sophie Society in 2019—a company that specializes in Amazon account success management. He has since facilitated over 2,000 product launches and listing optimizations while helping over 650 companies dominate Amazon’s US, EU and Japan markets. Sophie Society is an Amazon service provider unlike any other, built on scientific principles and truth-finding through a constant feedback loop.

Hassan Aanbar

Chief Strategist, Bright Leads Media Inc
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Hassan Aanbar

Chief Strategist, Bright Leads Media Inc

Hassan Aanbar is the founder of Bright Leads Media—a marketing agency that specializes in helping small and medium-sized businesses implement SEO and email marketing strategies. On average, clients report a 30% to 45% increase in revenue when they practice solid SEO strategies coupled with effective email marketing.

the online advertising event of the year

A virtual event like you’ve never seen before

Learning

learning

Learning

Attend a 3-day Masterclass: Learn the strategies, systems and insider secrets used by the top advertising experts across every major marketing channel.

Get access to 50+ hours of hyper-focused speeches, exclusive interviews, and in-depth panels covering digital marketing’s hottest topics.

Networking

networking

Networking

The networking event of the year: Meet the industry elite, network with 50,000 marketers, advertisers, ecommerce brands, entrepreneurs and founders through 1-on-1 and group networking.

Connect with speakers directly at Live Speaker Q&A Sessions and get your questions answered by the experts as part of an engaging virtual experience.

Lead Generation

lead-generation

Lead Generation

Get more global leads: Forge valuable, long-lasting connections with industry-leading marketers and advertisers from across the world.

the ad world community

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Your all-access pass to join 50,000+ attendees on 3-5th May 2021

3-5th May 2021 - Online

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